Current:Home > Markets'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back -WealthSync Hub
'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back
View
Date:2025-04-16 07:37:52
Shrimp lovers will notice a key item missing from Red Lobster's new menu.
In an interview with TODAY that aired Monday, CEO Damola Adamolekun announced that the seafood chain's revamped menu will include nine new items from a lobster bisque to bacon-wrapped sea scallops. However, he confirmed that the $20 endless shrimp deal has ended permanently.
"Relevant, compelling and exciting is what we want Red Lobster to be for the future, and so we’re working on that now," Adamolekun told TODAY.
Last year the seafood chain made all-you-can-eat shrimp a permanent menu item after two decades of offering it for a limited time. The decision, made by former Red Lobster CEO Paul Kenny, cost $11 million and saddled the company "with burdensome supply obligations" subsequent CEO Jonathan Tibus said in a May bankruptcy filing.
While teasing the possibility of the controversial item's return, current CEO Adamolekun decided against it, explaining that it's "because I know how to do math."
What are the new items?
Red Lobster's revamped menu includes nine new items, which have not all been revealed, Adamolekun said.
He teased following nine items:
- Hush puppies
- Bacon-wrapped sea scallops
- Lobster bisque
- Lobster pappardelle pasta
- Grilled mahi
- Parmesan-crusted chicken
"I expect a stampede into our restaurants because we’re bringing back the hush puppies," Adamolekun said, referring the item discontinued in recent years. "I stopped going to Red Lobster because they stopped the hush puppies. Since I was in college I love the hush puppies. I’m glad they’re back."
What has Red Lobster CEO previously said about ‘endless shrimp’?
Adamolekun has "always felt dubious" about the seafood chain’s decision to offer a $20 endless shrimp deal to its customers, sharing in an October interview with CNN that shrimp was a “very expensive product to give away endlessly.”
Red Lobster decided to make the deal a permanent offering last year, nearly 20 years after they only served it seasonally and for a limited time. The decision, according to Adamolekun, caused “chaos” at locations nationwide.
"You stress out the kitchen. You stress out the servers. You stress out the host. People can’t get a table," Adamolekun told CNN.
Adamolekun said in October he would consider bringing the deal back but made no promises, citing profit concerns.
“I never want to say never, but certainly not the way that it was done," he added. "We won’t have it in a way that’s losing money in that fashion and isn’t managed."
Who is the new CEO of Red Lobster
Damola Adamolekun was brought on to be the new Red Lobster CEO in August.
The Nigeria native joins the company after previous corporate experience as P.F. Chang’s CEO and Chief Strategy Officer, as well as partner at the New York investment firm Paulson & Co.
Contributing: Jonathan Limehouse and Amaris Encinas
veryGood! (92273)
Related
- Charges tied to China weigh on GM in Q4, but profit and revenue top expectations
- FBI lays out detailed case against Florida man accused in wife’s disappearance in Spain
- Kendrick Lamar and Drake released several scathing diss tracks. Here's a timeline of their beef.
- Why Rihanna, Jared Leto, Billy Porter, Ben Affleck and More Stars Skipped the 2024 Met Gala
- Trump invites nearly all federal workers to quit now, get paid through September
- Sierra Leone jockey Tyler Gaffalione could face discipline for Kentucky Derby ride
- Met Gala 2024: We Couldn't Help But Wonder How Sarah Jessica Parker Stole the Show This Year
- Shakira Makes Her Met Gala 2024 Debut in Red-Hot Look
- Gen. Mark Milley's security detail and security clearance revoked, Pentagon says
- Step Inside the 2024 Met Gala After-Parties with Lana Del Rey, Lizzo and More
Ranking
- Alex Murdaugh’s murder appeal cites biased clerk and prejudicial evidence
- A Rare Dose of Hope for the Colorado River as New Study Says Future May Be Wetter
- Pamela Anderson Ends Makeup-Free Streak With Eye-Catching 2024 Met Gala Debut
- Biden to condemn current antisemitism in Holocaust remembrance amid college protests and Gaza war
- Jorge Ramos reveals his final day with 'Noticiero Univision': 'It's been quite a ride'
- Starbucks needs a better in-store experience to retain, gain US customers, Howard Schultz says
- New York governor regrets saying Black kids in the Bronx don’t know what a computer is
- Gabrielle Union and Dwyane Wade's 2024 Met Gala Date Night Was a Total Slam Dunk
Recommendation
Opinion: Gianni Infantino, FIFA sell souls and 2034 World Cup for Saudi Arabia's billions
Boeing calls off its first astronaut launch because of valve issue on rocket
Nintendo to announce Switch successor in this fiscal year as profits rise
How Colman Domingo's 2024 Met Gala Look Honors Late Actor Chadwick Boseman
Military service academies see drop in reported sexual assaults after alarming surge
F1 Miami food prices circulated lacked context. Here's why $280 lobster rolls were on menu
2 bodies found inside 'human-dug' cave in Los Angeles area, authorities say
Gov. Kristi Noem faces questions in new interview about false claim in her book that she met Kim Jong Un